Bahier
Packaging
Meats that brings together
Stake :Rethinking the positioning and the visual identity of this brand' Sardinian charcuterie (salami, prosciuotto) brand with traditional methods of making.
Answer: A positioning that is close to the historical values of the brand which include friendliness, Bahier becomes ambassador of the 'charcuterie that brings people together: men and the generations around high-quality products, and influences everyone to be on the same team. Modernity and tradition both equally make up the new identity, with a charcuterie job that has been reincarnated and a claimed historicity.